Area Business Manager

Job Description

• Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan
• Market through various channels and segment databases working with large data sets
• Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics.
• Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow, LTV and retention.
• Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications.
• Partner with creative teams, other internal stakeholders, and external agencies and vendors.
• Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes.
• Work with the other marketing teams, other internal stakeholders, and external agencies and vendors.

Job Requirements

• Experience building complex marketing programs and reporting on the results.
• Exposure to digital and direct response marketing.
• Competence as a creative writer with an eye for great emails and landing pages.
• Strong project management skills.
• Strong problem-solving ability, including metrics-driven thinking.
• Ability to travel as necessary.
• Looking for someone with 4-5 years of experience in marketing, has a Bachelor’s or Master's Degree in Marketing or Business or similar.

Special Information

• For further information, directly contact at 9820753898 (Chandani).