Social Media Executive

Job Description

• Build and maintain brand consistency across all digital platforms
• Develop and execute product and campaign communication strategies
• Drive online visibility, lead generation, and e-commerce performance
• Create engaging content for social media platforms, website, and marketing campaigns
• Support product launches for both B2B and B2C segments
• Manage and optimize paid advertisements on Facebook, Google, and online marketplaces (Meta Ads)
• Assist with SEO initiatives and regular website content updates
• Generate and track B2B and B2C leads through digital channels
• Monitor basic digital analytics, campaign performance, and prepare reports
• Coordinate with internal teams and external vendors to support marketing objectives

Job Requirements

• Bachelor’s degree in Marketing, Mass Communication, IT, or a related field
• 2-3 years of experience in social media management or digital marketing
• Hands-on experience with Meta Ads, Google Ads, and social media platforms
• Basic understanding of SEO, content marketing, and website management
• Ability to create content calendars and marketing creatives (coordination with designers)
• Good analytical, communication, and reporting skills
• Creative mindset with attention to detail and time management abilities

Special Information

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